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2021. THE LEGITIMACY OF THE PHENOMENON OF THE ESCALATION OF COMMERCIAL RIGHTS PROTECTION FOR SPORTS MEGA-EVENTS THROUGH THE MEANS OF SUI GENERIS LAWS AND THE DEVELOPMENT OF ‘ASSOCIATION RIGHTS’ TO THESE MEGA-EVENTS. The Pretoria Student Law Review . 10, (Jun. 2021). DOI:https://doi.org/10.29053/pslr.v10i.1958.